Tryvertising: the growing cult of  "try before you buy"

Please use this identifier to cite or link to this item: http://edoc.bseu.by:8080/handle/edoc/65171

Title:	Tryvertising: the growing cult of "try before you buy"
Authors:	Levandovskaya, A. Karlova, G. Vashkevich, J.
Keywords:	потребительские ценности;продвижение товаров;рекламная деятельность;розничная торговля;consumer values;promotion of goods;advertising activity
Issue Date:	2016
Publisher:	Белорусский государственный экономический университет
Language:	Английский
Citation:	Levandovskaya, A. Tryvertising: the growing cult of "try before you buy" / A. Levandovskaya; res. sup. G. Karlova, J. Vashkevich // ECON - 2016: world economy and international business: abstracts of the 3rd interuniversity research student conference, Minsk, 8 April 2016; Ministry of Education of Belarus, Belarus State Economic University. – Minsk: BSEU, 2016. – P. 67-70.
URI:	http://edoc.bseu.by:8080/handle/edoc/65171
Appears in Collections:	2016

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