The role of impression economy in shaping the competitive advantage of companies in the global market

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Título :	The role of impression economy in shaping the competitive advantage of companies in the global market
Autor :	Davydenkova, E. Getman, I.
Palabras clave :	экономика впечатлений;конкуренция;лояльность;бренды;brand loyalty
Fecha de publicación :	2024
Editorial :	Belarus State Economic University
Language:	Английский
Type:	Article
Citación :	Davydenkova, E. The role of impression economy in shaping the competitive advantage of companies in the global market / E. Davydenkova, I. Getman; science tutor E. Malashenko // ECON-2024: World Economy and International Business : abstracts of the Second International Student Scientific Conference, Minsk, April 19, 2024 / Belarus State Economic University, etc. – Minsk, 2024. – P. 98-100.
URI :	http://edoc.bseu.by:8080/handle/edoc/105527
Aparece en las colecciones:	2024

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