Celebrities and advertising – product sales success or a pathetic way to attract people?

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Título :	Celebrities and advertising – product sales success or a pathetic way to attract people?
Autor :	Kurkina, A. Lisitsyna, D.
Palabras clave :	маркетинговые стратегии;знаменитые люди;брендинг знаменитостей;реклама;celebrity branding
Fecha de publicación :	2022
Editorial :	Belarus State Economic University
Language:	Английский
Type:	Article
Citación :	Kurkina, A. Celebrities and advertising – product sales success or a pathetic way to attract people? / A. Kurkina, D. Lisitsyna; science tutor L. Kleiner // ECON - 2022: World Economy and International Business : abstracts of the 9th Interuniversity Research Student Conference, Minsk, April 15, 2022 / Ministry of Education of the Republic of Belarus, Belarus State Economic University, School of International Economic Relations, School of International Business Communications, Department of Business English. – Minsk, 2022. – P. 217-219.
URI :	http://edoc.bseu.by:8080/handle/edoc/96210
Aparece en las colecciones:	2022

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