Speaking belarusian to the consumer: attitude towards the national language in advertising

Please use this identifier to cite or link to this item: http://edoc.bseu.by:8080/handle/edoc/114335

Title:	Speaking belarusian to the consumer: attitude towards the national language in advertising
Authors:	Lisovskaya, Ju. Shtepa, V.
Keywords:	belarusian language;national identity;consumer perception;belarusian consumer;белорусский потребитель
Issue Date:	2026
Publisher:	Belarus State Economic University
Language:	Английский
Type:	Article
Citation:	Lisovskaya, Ju. Speaking belarusian to the consumer: attitude towards the national language in advertising / Ju. Lisovskaya, V. Shtepa; science tutor Yu. Bulash // ECON-2026: World Economy and International Business : abstracts of the Fours International Scientific Conference, April 17, 2026 / Ministry of Education of the Republic of Belarus, Belarus State Economic University, [etc]. – Minsk, 2026 – P. 257-258.
URI:	http://edoc.bseu.by:8080/handle/edoc/114335
Appears in Collections:	2026

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