Brand as a tool to create a competitive advantage for the company

Please use this identifier to cite or link to this item: http://edoc.bseu.by:8080/handle/edoc/100832

Title:	Brand as a tool to create a competitive advantage for the company
Authors:	Olshevskaya, K. Sokolovskaya, E.
Keywords:	бренды;брендинг;конкурентоспособность предприятий;корпоративный имидж;белорусские компании;corporate image
Issue Date:	2023
Publisher:	Belarus State Economic University
Language:	Английский
Type:	Article
Citation:	Olshevskaya, K. Brand as a tool to create a competitive advantage for the company / K. Olshevskaya, E. Sokolovskaya; science tutor L. Bedritskaya // ECON-2023: World Economy and International Business : abstracts of the First International Student Scientific Conference dedicated to the 90th anniversary of BSEU, Minsk, April 14, 2023 / Belarus State Economic University, etc. – Minsk, 2023. – P. 165-167.
URI:	http://edoc.bseu.by:8080/handle/edoc/100832
Appears in Collections:	2023

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