Evaluation of the communication effectiveness of advertising activities (on the example of the Conte brand)

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Titre:	Evaluation of the communication effectiveness of advertising activities (on the example of the Conte brand)
Auteur(s):	Kravchuk, A.
Mots-clés:	информационные технологии;маркетинговые коммуникации;рекламная деятельность;бренды;advertising activity;brands
Date de publication:	2022
Editeur:	Belarus State Economic University
Language:	Английский
Type:	Article
Référence bibliographique:	Kravchuk, A. Evaluation of the communication effectiveness of advertising activities (on the example of the Conte brand) / A. Kravchuk; science tutor A. Semenchuk // ECON - 2022: World Economy and International Business : abstracts of the 9th Interuniversity Research Student Conference, Minsk, April 15, 2022 / Ministry of Education of the Republic of Belarus, Belarus State Economic University, School of International Economic Relations, School of International Business Communications, Department of Business English. – Minsk, 2022. – P. 213-214.
URI/URL:	http://edoc.bseu.by:8080/handle/edoc/96208
Collection(s) :	2022

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