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| Campo DC | Valor | Lengua/Idioma |
|---|---|---|
| dc.contributor.author | Medvedenko, D. | - |
| dc.contributor.author | Neusikhina, V. | - |
| dc.date.accessioned | 2019-10-11T13:19:03Z | - |
| dc.date.available | 2019-10-11T13:19:03Z | - |
| dc.date.issued | 2019 | - |
| dc.identifier.citation | Medvedenko, D. The empact of celebrity endorsement on consumer buying behavior / D. Medvedenko, V. Neusikhina; science tutor L. Bedritskaya // ECON - 2019: world economy and international business: abstracts of the 6th interuniversity research student conference, Minsk, April 12, 2019; Ministry of Education of Belarus, Belarus State Economic University, School of International Economic Relations, School of International Business Communications, Department of Business English. – Minsk, 2019. – P. 99-101. | ru_RU |
| dc.identifier.uri | http://edoc.bseu.by:8080/handle/edoc/79946 | - |
| dc.language | Английский | - |
| dc.language.iso | en | ru_RU |
| dc.publisher | Belarus State Economic University | ru_RU |
| dc.subject | advertising | ru_RU |
| dc.subject | celebrity | ru_RU |
| dc.subject | brand | ru_RU |
| dc.subject | consumer purchases | ru_RU |
| dc.subject | потребительские покупки | ru_RU |
| dc.subject | реклама | ru_RU |
| dc.title | The empact of celebrity endorsement on consumer buying behavior | ru_RU |
| dc.type | Article | ru_RU |
| Aparece en las colecciones: | 2019 | |
Ficheros en este ítem:
| Fichero | Descripción | Tamaño | Formato | |
|---|---|---|---|---|
| Medvedenko.pdf | 405.88 kB | Adobe PDF | Visualizar/Abrir |
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