The death of mass marketing: how advertising evolved from persuasion to personalization

Please use this identifier to cite or link to this item: http://edoc.bseu.by:8080/handle/edoc/114328

Full metadata record

DC Field	Value	Language
dc.contributor.author	Lebedeva, D.	-
dc.date.accessioned	2026-10-23T12:41:35Z	-
dc.date.available	2026-10-23T12:41:35Z	-
dc.date.issued	2026	-
dc.identifier.citation	Lebedeva, D. The death of mass marketing: how advertising evolved from persuasion to personalization / D. Lebedeva; science tutor N. Myshkovskaya // ECON-2026: World Economy and International Business : abstracts of the Fours International Scientific Conference, April 17, 2026 / Ministry of Education of the Republic of Belarus, Belarus State Economic University, [etc]. – Minsk, 2026 – P. 253-254.	ru_RU
dc.identifier.uri	http://edoc.bseu.by:8080/handle/edoc/114328	-
dc.language	Английский	-
dc.language.iso	en	ru_RU
dc.publisher	Belarus State Economic University	ru_RU
dc.subject	creative advertising	ru_RU
dc.subject	fast content	ru_RU
dc.subject	креативная реклама	ru_RU
dc.title	The death of mass marketing: how advertising evolved from persuasion to personalization	ru_RU
dc.type	Article	ru_RU
Appears in Collections:	2026

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